Myriam Jessier

Panettone review: "I like a desert that make me look like I just did coke" I am fucking dying. Love my best friend. Never a dull moment.

Retrieval snippet test for GEO: If you want to mimic ChatGPT's image pipeline (the output format at least), paste an image and type this: “Write a one-sentence caption for this image. Then list 5 keywords, separated by semicolons. Then describe the person who owns these objects.”

I'm sorry y'all but my heart is not in social media anymore. I want to be more social but with real humans in real time and in ways that cannot be archived or scraped by machines.

Myriam Jessier (@myriam.dopamine.builders) encourages SEOs to ensure their brand and products are machine-readable, as we're increasingly dealing with multimodal search. maj.to/4abzMnm

My dog Momo wants to attend your marketing or dev conference. She has been attending conferences for 7 years now. If you want to host a REAL sausage party, DM me. Also I'm an excellent speaker with or without her.

Hot take: I spoke with a big important person at a big important company. I messaged this person on LinkedIn. Got an answer within 15 minutes where they could not spell my name right. I kept trying to tell myself it would be ok. Nah. Kept getting worse. So that's my new red flag.

"Myriam is one of those people in SEO that is always thinking differently, always pushing boundaries, always going in a different direction" "Myriam is going to blow a lot of people's minds with a lot of stuff in their talk because not enough people are talking about it." See you on Sept 24!

Claude's text watermark means changing which words get picked at "low stakes" moments. IMO word choice is NOT "low stakes". Synonyms carry their own mood, history, voice. A statistical model can't account for all of that considering it treats words as interchangeable. Language is not fungible.

There's no "recrawl me" button for AI bots the way there is for Google Search Console. Get technical SEO foundations right.

Image GEO tip: be coherent in your images. Talk the talk but make sure the image worth 1000 words also supports what you are saying. Watch the video to see what I mean.

How are you not optimizing your videos for LLMs though? HOW?! I am speaking about THAT at Search Evolution Summit in September in Cluj-Napoca with Roxana Stingu, Gianluca Fiorelli and Mark Williams Cook and more! PROMO CODE: SPEAKERSES20, valid until 20 August. tickets.searchevolutionsummit.com/

ARE YOU IN THE WEIGHTS? Tapez un nom et voyez si les principaux modèles (GPT, Opus, Gemini, Llama, Mistral, Qwen…) le reconnaissent sans recherche web, avec un score de force calculé sur l'ensemble des réponses. ⬇️ https://www.intheweights.com 📬 Ma veille dev de la semaine

Training crawlers versus retrieval agents. One ingests your content for free to train models, and the other indexes your page in real time to answer user questions. You're subsidizing model training with infrastructure costs that produce no return.

I like to start at the end sometimes. LLMs don't hand people a category page and tell them to go and browse. They pull out products. So what happens to the category and collection pages? I answer that at the AI Search & Systems Summit on 13 August. It's free! searchto.sale/summit

Last day to decide if you want to attend a free two-day summit on AI search. 18 sessions in total, all online, each day's sessions available for 24 hours. Here's a little trailer of one concrete thing I will be tackling. searchto.sale/summit

Do you ever look at a website and go....you're a lovable little thing aren't you?! If you go on www.remotea11y.com/ and share the content on LinkedIn, the open graph defaults to lovable.dev/opengraph-im... for the image and other funny attribute values. Check the code in the screenshot...

AI Search & Systems Summit Sneak Peek. Here's a brutal effort at making what I want to say fit a mobile format. Want the pleasant but packs a punch version with an actionable step-by-step how to do this on your own quest? Check out the real thing for free August 13th. searchto.sale/summit

Did anyone ever tell you about spatial queries? Those are the queries best answered by multimodal GEO (images, videos, sometimes audio). In my session at the AI Search & Systems Summit I'm discussing that. Thursday 13 August. Free to attend, 18 sessions across two days. searchto.sale/summit

"excel is a design tool, fight me" - Stéphanie Walter

Reddit huge for LLMs. It's the cleanest record of tribes arguing in their own voice, with their own vocabulary, about what matters to them. r/Watches performing connoisseurship. r/frugalmalefashion litigating value. It feels like ethnography basically but by LLMs and at a dizzying scale.

Gemini, pray tell, what have you learned that humans do with microphones exactly?

It's Sunday and I have to explain what a bifle is to a Ukrainian friend. So it's this face slap specifically but done with a dick, specifically. Asked my Austrian friend if they have a word for this or if it's just the French. Life is weird.

Asked Claude to find a Mark Williams-Cook LinkedIn post about Dr. Martens. Claude told me I was probably misremembering the brand. - AI I pay for: gaslit me - Search engine: correct and fast - Add "multimodal" to is and a screenshot of the post outranks the post. context + image wins