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Graphika
@graphika.com

When an online narrative starts gaining momentum, the instinct may be to ask: “What should we say?” But the better first question might be: “Do we need to say anything yet?”

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Graphika
@graphika.com

Graphika Chief Scientist Dr. Vladimir Barash explains why understanding what’s spreading, who’s driving it, and how relevant audiences feel can help brands decide whether to respond or keep monitoring. #Graphika #CrisisMonitoring #BrandReputation #DecisionIntelligence

graphika.comBefore You Respond: 5 Things to Know About Online Narratives | Graphika | GraphikaLearn how crisis monitoring, online reputation monitoring, and audience intelligence help brands assess online narratives and decide when to act.