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They didn't, existing laws are generic. Tracking and functional IDs can be combined by websites to prevent them working at all if a browser tries to block cookies/localstorage/tracking slugs etc. Facebook did this after some browsers started stripping tracking parameters out of URLs.

In the meantime, get Privacy Badger. It's great!

You can learn more about the campaign and how to contact your MEPs at killthecookiebanner.eu/ - please help us to #KillTheCookieBanner once and for all!

Good disclaimer at the bottom; "*This proposal for privacy signals is part of an EU law reform called the Digital Omnibus. Most other parts of this reform are problematic and would weaken people’s rights. We want to make clear that we do not support these other aspects of the proposed reform."

Pop up adds especially if they involve motion are so annoying. If I am on my mobile and the article contains them I always close the article. I would rather watch a video before reading the article than this form of advertising. Most of the adverts in this banner/ thumbnail format look like scams!

Please!