Google enables marketers to target people with serious illnesses and crushing debt—against its policies—as well as the makers of classified defense technology, a WIRED investigation has found.
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Google enables marketers to target people with serious illnesses and crushing debt—against its policies—as well as the makers of classified defense technology, a WIRED investigation has found.
436 reposts1K likes
Thank you @wired.com for seemingly being one of the few publications attempting to bring accountability back into this world! Keep it up!
Display & Video 360 (DV360), one of the dominant marketing platforms offered by Google, is offering companies globally the option of targeting devices in the United States based on lists of internet users believed to suffer from chronic illnesses and financial distress.
First reviewed by WIRED, an internal spreadsheet obtained from a US-based data broker shows the DV360 platform currently hosting hundreds if not thousands of restricted or otherwise sensitive “audience segments.”