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I finally built my own self-driving, personal CRM. After many failed attempts and trying a lot different tools/products, I finally ended up with a system/approach I like built on top of Notion. The best part: It auto-updates, so data never goes stale.

I've been using my custom CRM for a few months now, and it's been working really well for me. The key unlock is to let agents automatically maintain, so data never goes stale again.

Hopefully this is useful inspiration/guidance for folks who are thinking about building their own CRM. Curious to hear your feedback/thoughts and happy to answer questions!