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One option is reverse auctions, where companies bid for the level of support they need. Another is a fixed reward for using cleaner fuels. Both offer advantages. Both come with trade-offs.
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I spoke to Dr Tristan Smith at @ucl.ac.uk about why supporting early adopters matters, how the proposed Net-Zero Fund could help unlock investment, & what it might take to reach the point where the market starts scaling itself. Read more in my latest @imarest.bsky.social article champ.ly/FQZdWNjc