Bit sad this. A post on the London subreddit asking what people are doing now Zipcar has left. Many in the replies say they just bought a car. reddit.com/r/london/comments/1vowijv/what_alternatives_to_zipcar_have_people_been/
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Take this tiny sample and extrapolate over the city-wide picture, there must be hundreds of households who'd grudgingly made the same decision. Not nearly enough is being done to prevent private car ownership from being the path of least resistance.
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