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🔊 New website just dropped! I redesigned my dad’s website for his freelance book cover illustration studio: hallmanstudio.com

The new design fits on mobile (a low bar) and also includes a few extra details, like transitioning the theme color to match the book you’re viewing. 💅

I also snuck in a surprise animation for his signature. I knew I wanted to animate this from the start using his exact timing and pacing, but also knew this would be a real technical challenge.

I cut the signature strokes into layers, exported them into individual images, then drew SVG paths over them that I could use as animated masks. From there, it was hours of tweaking durations, delays, and easing functions until it felt right. 😵‍💫