This problem extends to "artificial" as well. Yes, many things are made up. But there isn't always a "real" thing (in a platonic or structuralist sense) elsewhere. "Intelligence," as we use it, is also it's own model. So much misunderstanding comes from this false real vs not dichotomy.
there are a lot of philosophical concepts that get egregiously misused out of the seminar room (and in the seminar room, to be fair). but in terms of sheer pernicious misuse "social construct" has gotta be top 5 somewhere and it's not number 5