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The UTM links look ugly I went deep down the rabbit hole of looking into how to make them nicer Which lead to me buying a domain for shortened links which will redirect to UTM links Not a priority right now but I thought the domain suited Caza de Casa well so went ahead and got it

Either a custom service or dub.co

Just a heads up that I had some issues with app deep links and URL shorteners. I think something to do with how they use redirects which don't trigger the app open. Might've changed since last I tried but worth testing.

Thanks for the heads up! Which service did you use?